See on Scoop.itMentally Speaking

I selected this post by copyblogger because this is one of those pieces you can read once but it really comes to life when you’re writing that article, blog post, curating someone elses piece.


There are so many valuable insights and suggestions, it’s definitely worth reading and keeping for those days when you need creative inspiration.


Here are a few things that caught my attention:


*GREAT CURATORS Understand your readers. Know their fears, dreams, and desires. How can you engage with someone you don’t understand?


**Don’t write for a large audience. Choose one person, picture him, and write to him as if he’s a friend.


**Use a conversational tone of voice. Nobody wants to chat with a company.


**Be engaging. Using the word you is the most powerful way to be more engaging.


Be remarkable. So much content is out there, how can you stand out?


**GREAT Creation or Curation comes from CONTEXT Disclose your point of view, tell your personal story, and develop your own voice.


**If your readers feel they know you, they will connect with you.


**Use familiar language. Check Twitter, Facebook or Google’s Keyword Tool – and find the wording your readers use.


Curated by Jan Gordon covering “Content Marketing and Beyond”


Read full article here: []

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About The Daniel J. Smith

Daniel J. Smith is a Peer Supporter, Public speaker, Writer and Presenter. Daniel carries a belief that all people have an opinion and deserve to be heard; especially those who are living a life that provides more questions than answers. Daniel is a survivor, and through his desire to support peers in similar situations to himself; hopefully a conversation can be started in a positive focus. Daniel has lived in the self harm arena and the mental health/illness arena long enough to know that there is always time to..take1moreday. Thanks for coming by.

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